Lodestar Grooming

I am so far really enjoying this product. Application is smooth, hold is solid and gives good shape will leaving hair smooth and touchable. Scent is good and long lasting.

I am currently trying out this product and another product from a similar company and made with almost the same ingredients. I like this product more, but I have ONE tiny hangup. Whereas this product uses plastic packaging, the other company uses a more eco-friendly glass package with metal lid. I'm not sure if that's enough to swing me to their side, but if Lodestar used this more eco friendly packaging, I could see this being a holy grail product for me.

Regardless, I am in love with this product and will likely continue to use, but this small difference weighs on me a little bit.

Finally found a product with medium hold, a true matte finish, smooth scoop out, and easy application! Astra was a bit strong but the scent wears off. Glad I gave Apex a shot because I'll definitely be back for more.

This works great as a curl defining cream. Light weight as well so your curls stay in place without being weighed down. I typically prefer to add product to damp hair and let it air dry, but I also did have good results with applying and drying with a diffuser. It does smell good, but a bit stronger than I like. Luckily I don't use much, but if you use a lot of product it could be overwhelming.

Holds really well! Astra is a great fragrance but it's not too overpowering. Application is easy and has a wonderful matte finish.

Unlike others, I don't come from using Rio - I primarily use the Aurora pomade. What I really like about Apex is that the hold is comparable, but application is much easier, less pulling on the hair, and the feel is more natural/less tacky. It does appear to have a matte finish in the hair as stated. I'm happy with it and will probably go in for another. Note the product is gray in color, so when you open the top, don't be surprised.

I just got my jar of apex in the mail and I'm really impressed. I have longer hair that I style back and it hits the perfect sweet spot. Enough hold to keep everything in place but still easy to apply and doesn't feel heavy in the hair. It's light, dry, and with solid texture.

I found the halcyon scent a bit too strong but that's just personal preference. I prefer just enough to cover up the base smell of the product and it's definitely noticeable when I'm wearing it. Not a deal breaker, but it's something to note. Fortunately the scent is alright but I would like something a bit more subtle.

This stuff is really amazing. Application is easy, hold is incredible, and it doesn't feel crunchy. Easy to wash out, and hair feels healthy afterwards.

This clay is fantastic for a water based product. Gives my hair body and hold all day. Can be a little grippy to apply, which I don't see as a problem. Washes out easily and my hair feels great afterwards.

Apex is the answer to people that like rio but doesn’t have enough hold for them. Astra is a fantastic addition to her fragrances. Every time Kathy releases something new you can expect great things, her products are all solid. Apex is the perfect product of texture, hold and dryness. Highly recommend grabbing a jar.

I absolutely loved Pinebox but APEX is even better. An easy daily driver. Easy to apply, true matte finish, solid texture, all day hold, easy restyling, and a breeze to washout. Favorite part about APEX is the scent. Kathy killed it with Astra. If you’re a fan of Sauvage you will love this scent. Don’t sleep on this.

This product is unbelievable. I went with the Astra scent and it is absolutely amazing. This product keeps my hair in place all day and is absolutely a true matte product. It is by far the best charcoal product I’ve ever used (by a landslide) and is one I can reach for daily. As much as I love Río, I love Apex just a bit more for that added dryness, texture, and hold!

Not too dry with great all day hold, I personally love how well balanced Everglade came out.

I got this delivered when my girlfriend was out of town, now that shes back she keeps saying how good my hair smells. This product is great for me, it keeps a good light/medium hold throughout the day that looks natural and lets me run my hands through my hair. With other products, my hair would poof up by the end of the day or look dry, but this keeps it healthy looking and styled in the way that I want.

I don't normally purchase oils. Sometimes if I use them in my hair it weighs them down. This one seems to stay lightweight - which is great. Scent is there but no overpowering, and smells great. I use so little oil that likely this purchase will last me a couple years - no joke. Great job!

Took a chance on this one. First two times I used it, I wasn't really sold on it. Put it to the side and went about my business. When I came back a couple weeks later, I found that I really started to like it. It slowly moved up my ladder of products I use. This one I really like to use mostly in towel dried hair. Blow dry, and then use a tiny amount more. For me - with wavy dry hair - this provides just enough hold and texture to keep the hair styled the way I want. It reminds me of Rio - but in my opinion more responsive and less dry. Not to mention it is a very pleasant scent. This is my second jar I picked up now. Hopefully Kathy can work with White Label to do this forumlation again in the future.